Financial Advisor Marketing & Technology

Marketing & Technology For Independent Financial Advisors


A Video Studio For Financial Advisors For Under $750

Financial advisors can build their own video studio for $750 or less. We did it and it was easy.

You can buy a support system for a backdrop for $150.

For the backdrop, we wanted that clean, white look that is in vogue on the Web right now. So we bought a white blanket at Bed Bath & Beyond for $30 and draped t over the support system.

For lighting, we used a kit that costs about $500.

For the camera, we used a Creative Labs Vado that costs $65. We also used an $8,000 professional camcorder.

See below the difference beween the two camcorders.

I’m not happy with the lighting and will work on it in the weeks ahead. Should not be hard to make it look really good. Maybe I’ll splurge and buy a better camcorder than the $65 Vado.

To see future posts on this topic, visit

An Advisor Products webinar about how financial advisors can produce video updates and optimize them for search engine rankings received a 4 1/2 star-rating from from attendees.

Here’s the video we made with the $65 camcorder.

Here’s the video we made with the $8000 professional unit.

2 Responses to “A Video Studio For Financial Advisors For Under $750”

  1. April 6th, 2011 at 2:56 am

    George Kiraly says:


    It’s frustrating to me that you guys don’t have the storage capacity to handle larger video files as well as HD video. You really need to look into increasing your storage capabilities…video will only become more popular in the future. I just made a video and can’t upload it to my webpage because I presume the file is too large (it’s a 6 min. video). I need to have clients click a link to open a new window in youtube to have them watch my video. There’s got to be a better way…


    George Kiraly

  2. August 17th, 2011 at 10:03 am

    agluck says:

    Probably would be wise for your to call tech support. We’d be happy to help you with this.

    Here’s what we would have told you.

    Uploading to youtube is actually better than posting directly on your website. It creates a link to your website from YouTube, which improves your profile with search engines. Also, youtube is the world’s second largest search engine. So your video is more likely to be viewed by a prospect.

    We have conducted webinars covering this topic and have a help video posted to our Learning Center that addressed this issue directly at

    If you “embed” the video on your site, then it’s viewable directly on your website just as if you had posted the video to your website, and without opening a new browser–unless you want to see it full screen, which would pop a new browser open. (But then again any full screen button would pop open a new browser.)

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